Websites for dentists — book the chair, not the call back
Dental practice websites with online booking, no-show reminders, insurance pre-check, PMS integrations (Dentrix, OpenDental). From $3,500.
🦷 DENTAL PRACTICES
★ Online booking integrated with your PMS · No-show reminders · Insurance verifier · HIPAA / PIPEDA-aware forms · From $3,500 · Ships in 4–6 weeks
The average dental practice loses $140,000 a year to no-shows and unfilled chair time. The math is unforgiving: a hygienist sitting idle for 90 minutes is a $180 bill the practice still pays the staff for. The website most practices have was built in 2017, runs WordPress with seven security plug-ins, and asks new patients to download a six-page PDF, fill it in by hand, and bring it to their first visit. Half of them forget. Half of those reschedule. Half of those never come back.
We rebuild dental practice sites around one number: the percentage of inbound web visitors who book a real, time-blocked appointment without picking up the phone. Most practices we measure start at 4%. We aim for 18% by month three.
What changes when the website actually works for the practice
Online booking that respects the chair. Real-time slot availability pulled from your PMS (Dentrix, OpenDental, ABELDent, Curve). Patients pick a time, the chair is locked, the front desk gets a notification, the patient gets a confirmation SMS and a reminder 24 hours later.
Insurance verification before the visit. A simple form that captures the carrier and member ID and a staff member runs benefits before the patient arrives. Stops the awkward 15-minute wait at reception while the front desk works the phone.
A real "new patient" experience. Forms that submit in the browser (with HIPAA-safe encryption / PIPEDA disclosure where applicable), pre-visit instructions sent automatically, intake paperwork done before the patient parks the car.
Practices we've worked with
A family practice in Mississauga — 8 pages, online booking, insurance pre-check, multi-doctor team page. Inbound bookings up 3.4× in 90 days. Shipped in 5 weeks at $4,200.
A cosmetic dentist in North York — premium build with smile gallery, virtual consultation request, before/after slider. ROI on the rebuild paid back in 11 weeks of new patient acquisitions.
Ready to fill the chairs?
Start a dental practice site → — or book a 20-minute call. We'll quote inside 48 hours.