Skip to main content
Industry

Real estate websites โ€” get out of the brokerage template

Real estate sites with custom IDX / CREA DDF, neighbourhood SEO, CRM-routed leads (Follow Up Boss, Lofty). Out of the template trap. From $3,500.

๐Ÿ  REAL ESTATE

โ˜… Custom IDX/CREA DDF / RealEstate.com.au feed embeds ยท Neighbourhood SEO pages ยท Lead capture with CRM webhook ยท Listing-alert email ยท From $3,500

A RE/MAX agent in the GTA was paying $79/month for a "personal" website โ€” except 8,000 other RE/MAX agents had the exact same site, with the brokerage logo larger than the agent's name and a contact form that submitted leads back to the brokerage's CRM, not to the agent. Every lead the agent generated through that site was, technically, a brokerage lead the agent had to fight to keep.

This is the template trap that almost every real-estate site runs into. Brokerage-issued sites are designed to lock the agent to the brokerage โ€” not to grow the agent's personal brand or pipeline. We build the alternative.

BROKERAGE TEMPLATEOne of 8,000 sites. Brand belongs to brokerage. Leads route to brokerage CRM. Agent name is small. Every agent's content is identical, so SEO collapses (duplicate-content penalty).
REDENN BUILDOwned by you. Domain owned by you. Leads land directly in your inbox + CRM (Follow Up Boss, Lofty, Wise Agent). Agent name is the brand. Unique neighbourhood content that ranks.

What we build for agents and small teams

Live IDX / MLS / CREA-DDF integration โ€” listings update automatically from your board feed. Saved searches, listing alerts, mobile-friendly map views.

Neighbourhood SEO pages โ€” one in-depth page per pocket you sell in (e.g. /heart-lake-brampton, /lorne-park-mississauga, /bellevue-hill-sydney). Local market stats, school catchments, transit, "homes for sale here" with live MLS embed. This is the single biggest organic driver for individual agents.

Lead capture with CRM webhook โ€” every form submit lands in Follow Up Boss / Lofty / Wise Agent / Salesforce. No more lost leads in WordPress's "Contact Form 7 โ†’ email" pattern.

Brokerage-compliant disclosures โ€” broker name, broker address, regulator (CREA / NAR / REIQ / REINSW) disclosure correctly placed by jurisdiction.

Agents and teams we've worked with

A realtor in Mississauga โ€” left RE/MAX template, custom site, 14 neighbourhood pages, CRECA DDF feed. Direct organic leads went from ~3/month (brokerage template) to 31/month (custom build) in 6 months. ROI in week 9.

Ready to own your pipeline?

Start a real estate project โ†’ โ€” or book a 30-min call. We can have a custom domain live in a week, full custom build in 5โ€“6.

Talk to someone who's built for your industry.

Real estate websites โ€” get out of the brokerage template ยท Redenn